Delivering World-Class Performance

Approach

In this hyperconnected age, our focus is on the consumer, not on the devices they use. Our scientific analysis of data and behavioral insights, coupled with our expert understanding of performance marketing, enables us to precisely target audiences to deliver the right message, at the right time, on the right device. We manage campaign effectiveness with a relentless focus on optimizing channels, content, formats and placements. Whatever your metric, we deliver outcomes for your business. Our innovative strategies, underpinned by our data-centric approach, compelling creative, informed media buying and advanced measurement modeling, delivers business growth for our clients.

DRIVING PERFORMANCE FOR LEADING BRANDS

We work with some of the most recognized brands in the world as a strategic business partner. We value long- term relationships and are proud to have worked with many of our partners for several years. Get in touch to see how we can help you drive measurable business growth.

Display

Our sophisticated audience targeting methods, coupled with the ability to test multivariate creative options, ensureswe can reach and convert users at scale.

Programmatic

We combine data, technology and creative solutions with our trading expertise, to build targeted campaigns that acquire new customer and drive revenue intelligently and efficiently.

DISCIPLINES

• Display, Video, Connected TV,Audio, OOH
• Data-led audience targeting
• Campaign Management& Optimization
• Campaign Measurement & Reporting
• Brand Safety
• Ad Operations & Technical Integrations
• Audience& Market Insights
• Consulting

Paid Search

Our granular and meticulous approach, along with trusted, long- standing relationships with our partners, ensures that we drive maximum ROI for our clients.

DISCIPLINES

• Planning & Competitive Research
• Bid Management and Optimization
• Keyword Generation & Ad Copywriting
• Testing & Measurement Frameworks
• Beta Testing Products
• Campaign Measurement & Reporting App
• Store Search
• Universal App C a mp a i gn s

PAID SOCIAL

Our data-driven approach to targeting, layered with multivariate creative testing, enables us to drive valuable engagement and deliver actions.

DISCIPLINES

• Planning/Competitive Research
• Bid Management & Optimization
• Testing & Measurement Frameworks
• Beta Testing Products
• Campaign Measurement & Reporting
• Copy& Creative Production
• Fraud Detection & Reporting

Affiliates

We assess the best networks and partners, creating and incentivized promotions.

DISCIPLINES

• Affiliate recruitment & management
• Blogger & influenceroutreach
• Tailored research, insights & advice
• Partner days
• Testing & measurement frameworks

REMARKETING

WE COMBINE AU D I E N C E PROFILING STR AT EGIES WITH TARGETED, DYNAMIC CREATIVE TO RE- ENGAGE CUSTOMERS.

DISCIPLINES

• Audience targeting
• Bid management & optimization
• A/ B testing & multivariate testing
• Testing & measurement frameworks
• Campaign measurement & reporting
• Incrementality reports
• Copy & creativeproduction

Influencer

We develop and execute creative influencer marketing strategies to endorse storytelling, amplify your brand, and drive action.

DISCIPLINES

• Influencer sourcing & management Social
• engagement
• Brand interaction
• Content & production
• Campaign measurement & reporting

Influencer

We develop and execute creative influencer marketing strategies to endorse storytelling, amplify your brand, and drive action.

DISCIPLINES

• Influencer sourcing & management Social
• engagement
• Brand interaction
• Content & production
• Campaign measurement & reporting

Research & Insight

Analyzing market dynamics and emerging technologies allows us to provide unique insights and build innovative, long-term strategies that drive growth.

DISCIPLINES

• Market research
• Acquisition strategy
• Opportunity evaluation
• Launch / Go-to-market strategy
• Competitive analysis
• Audience analysis
• Industry news & market analysis

App Store Optimization

Through optimization, split testing, and analysis, we drive optimum organic traffic that converts into quality installs.

DISCIPLINES

• App storefront audit
• Competitor evaluation
• Keyword research & analysis
• Keyword strategy & production
• App store video production
• App store screenshot production
• A/ B testing
• Localization
• Sentiment analysis